I'm a business-oriented specialist with a hands-on approach. I ensure strategic operational leadership, driving optimal outcomes in dynamic startup and scale-up environments. My expertise lies in market fit validation, product value assessment and connecting the dots between technology, business, and user needs, ensuring the success of complex system designs.
I actively support the growth of designers through performance reviews, development plans, and career ladder creation. I've built design operations from scratch. This includes budget management, shaping effective hiring and onboarding processes, as well as organising impactful design events.
After hours my interests circle around watching horror movies and playing with image generation AI tools.
